(AsiaGameHub) –   LCKY Group (previously known as Glitnor) is proceeding with the acquisition of RoyalCasino, a leading online casino brand in Denmark. The group estimates that this arrangement could lead to an EBITDA increase of up to 31%.

The Acquisition Will Boost LCKY’s Footprint in Denmark

In its announcement, LCKY Group confirmed it has entered into an agreement to acquire RoyalCasino. The group stated that the transaction will reinforce its strategy of “disciplined, value-accretive expansion” while extending its presence in a key European gaming market.

LCKY Group forecasts that the acquisition will immediately contribute to its business metrics. According to its projections, acquiring RoyalCasino will lift group revenue by 18-20% and EBITDA by 29-31%. The deal will also solidify LCKY’s ability to drive long-term shareholder value.

LCKY Group added that the transaction aligns with its multi-brand strategy. It also noted the acquisition will give it a strong foothold in Denmark, while allowing it to launch the RoyalCasino brand in other regions as well.

For context, RoyalCasino currently operates exclusively in Denmark. Having established itself as one of the local leaders, the acquisition is particularly beneficial for LCKY Group’s Denmark-focused strategy.

Leaders of Both Companies Praise the Agreement

Company leaders lauded the agreement, with Richard Brown, chief executive officer of LCKY Group, calling the acquisition “highly strategic and financially compelling.” Brown emphasized that RoyalCasino holds a strong market position and “high-quality earnings” in Denmark— a market aligned with LCKY Group’s focus on regulated operations.

The transaction enhances our scale, strengthens our competitive position, and provides clear opportunities to drive synergies and long-term value creation. We look forward to working closely with the RoyalCasino team to realize these opportunities.

Richard Brown, CEO, LCKY Group

Meanwhile, Per Petersen, CEO of RoyalCasino, said he is eager to pair his team’s Danish market experience with LCKY’s international scale and “iGaming pedigree.” He believes the transaction will benefit both parties.

Our industry is characterised by high levels of innovation and competition, and here we see the combination of RoyalCasino’s local expertise and LCKY’s international scale and iGaming pedigree as an excellent recipe for shared success. We look forward to introducing LCKY to our Danish customer base.

Per Petersen, CEO, RoyalCasino

The financial terms of the deal were not disclosed, but LCKY Group noted it is subject to customary regulatory approvals. If cleared, the deal will close in H2 2026.